When Google Hits Your Web Content: Avoiding the eBay Dilemma

When Google Hits Your Web Content: Avoiding the eBay Dilemma
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When Google Hits Your Web Content:
Avoiding the eBay Dilemma

A SPN Exclusive Article by Julia Spence-McCoy (c) 2014

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Remember the hubbub surrounding Google awhile back when they released Google Panda, the updated spam algorithm? They made some drastic changes that centered around sites creating excellent content and putting a stop to several things that could be consídered spám. This hurt several online businesses right away, but many were waiting to see just how damaging this would be.

4 Pieces of Social Media Real Estate You Shouldn't Ignore



Some had faith it wouldn’t be that “destructive”, but now we see just what these changes have done to businesses. One of the biggest, most destructive effects was with the online bidding site giant, eBay which is set to lose no less than a whopping $200 million in revenue. What happened? Can eBay get out of it? And how can you avoid falling into the same pit that eBay fell into? Let’s explore each question.

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