Is Facebook a Viable Threat to Google's Dominance?

Is Facebook a Viable Threat to Google’s Dominance?
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Jan 12,  ISSUE #2104

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Is Facebook a Viable Threat to Google’s Dominance?

A SPN Exclusive Article by Tina Courtney-Brown (c) 2015

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Google vs. Facebook: It’s an epic battle with unpredictable twists and turns. Who would have really assumed Google’s social network, Google+, wouldn’t even make a dent in Facebook’s monstrous reach?

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But at the end of the day, Google’s bread and butter has always come from ads. Not drones, not driverless cars, not app sales – ads. Ads on every search result page, email, etc.

Facebook, too, is in the advertising business. And their numbers for 2014 show impressive growth and revenues that absolutely are starting to rival the giant that is Google. Now some are pondering whether Facebook can start beating Google at their own game. Let’s dive into the details and find out.

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